customer satisfaction

/ˌkʌstəmə ˌsætɪs'fækʃən/ noun
the act of making customers pleased with what they have bought

Marketing dictionary in english. 2015.

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  • Customer satisfaction — Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as the number of customers, or percentage of total… …   Wikipedia

  • customer satisfaction — UK US noun [U] COMMERCE, MARKETING ► a measure of how happy customers feel when they do business with a company: »We have a goal of total customer satisfaction. »Green Mobile ranked highest in our survey for overall customer satisfaction. a… …   Financial and business terms

  • customer satisfaction — N UNCOUNT When customers are pleased with the goods or services they have bought, you can refer to customer satisfaction. I really believe that it is possible to both improve customer satisfaction and reduce costs... Customer satisfaction with… …   English dictionary

  • customer satisfaction — Mktg the degree to which customer expectations of a product or service are met or exceeded. Corporate and individual customers may have widely differing reasons for purchasing a product or service and therefore any measurement of satisfaction… …   The ultimate business dictionary

  • customer satisfaction — noun Customer satisfaction is used before these nouns: ↑survey …   Collocations dictionary

  • Customer satisfaction research — is that area of marketing research which focuses on customers perceptions with their shopping or purchase experience. Many firms are interested in understanding what their customers thought about their shopping or purchase experience, because… …   Wikipedia

  • Customer Satisfaction Index — (CSI) A survey of randomly selected residential postal customers that, along with unsolicited consumer complaints, offers feedback on consumer services …   Glossary of postal terms

  • Customer satisfaction dimensions — One of the indicators of a company’s health, customer satisfaction, can be found through market analysis. Satisfied customers usually lead to more sales and profit, making it a strong indicator of company performance. Kekre, Krishnan, and… …   Wikipedia

  • Customer Satisfaction Index — Der Customer Satisfaction Index (deutsch: Kundenzufriedenheitsindex) ist ein aufwendiges und aussagekräftiges Analyseinstrument zur Charakterisierung der Entwicklung der Kundenzufriedenheit. Zur Ermittlung des CSI wird die Zufriedenheit der… …   Deutsch Wikipedia

  • American Customer Satisfaction Index — The American Customer Satisfaction Index (ACSI) is an economic indicator that measures the satisfaction of consumers across the U.S. economy. It is produced by the National Quality Research Center (NQRC) at the University of Michigan in Ann Arbor …   Wikipedia

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